RC Coffee
Project overview
As RC Coffee opened new locations across the GTA CoganPR planned a very targeted Top 15 media relations campaign to help build brand and service awareness among GTA consumers.
Services
PR Starter Program
Media and Influencer Relations
our solution
CoganPR’s PR Starter program that included media kit development & design, targeted media and influencer relations and spokesperson media training, provided a local mix of interest and TierA coverage.
results
18M+
Total Reach
1.5M
Broadcast Reach
16.7M
Digital/Print Reach
46.6K
Influencer Reach
